Caleb Gardner wrote a blog post today called Dad Bloggers Deserve Respect. I agree with him, but have also been around long enough to know that his arguments are just pissing in the wind.

My comment in case you read here and not there.

Brands are not going to care about daddy bloggers, this year or any year. Our culture is one where even when dads think they have purchasing power, it is only because the mommy granted permission. That one little fact alone makes the brands market to the mommies. Why deal with the middle manager when you can just go straight to the top?

The other thing that mommybloggers have going for them is they “gang” based on gender alone. They are a tight bond that daddybloggers aren’t. They speak with one voice and are quick to bond against any who threaten their community, regardless of what the threat is or even if they agree with the point of view a threat expresses.

And lastly, whereas mommybloggers tend to have close relationships with their own mothers and respect and learn from older women, daddybloggers don’t. They are too busy carving out their own path and pissing out their own territory from the older dads. Daddyblogging is really only open to a subset of dads of a certain age. Old dads are ignored and summarily ousted from the pack, further reducing the scale that attracts brands.

Hey, just telling it like it is, not saying it is right or wrong. Just a point of view that explains why daddyblogging will never have the traction mommyblogging does. Railing against the inequity just demonstrates how bitchy and whiny a man you are. Just blog in silence and only for yourself.

Now manup.